Dirt Bag Agency is your
1-stop marketing partner
With experience delivering world-class marketing campaigns, strategies, content and experiences for brands such as Nike, Meta, Gerber Gear and Teton Gravity Research, Dirt Bag Agency is uniquely positioned to help your business thrive
Whether you’re seeking a Fractional Marketing Leader, strategy development or need to execute an upcoming product launch, Dirt Bag Agency will be your partner to make it happen
Jared Schoening - Founder / Head Dirt Bag
Dirt Bag Agency is less an agency and more your marketing partner. With nearly two decades working for some of the most iconic and impactful brands in their categories, I know how to deliver world-class marketing, on time, and on budget.
I’m a senior marketing leader and digital native with nearly 2 decades of experience combined with an MBA (Sports Marketing focus). World-class brand marketing campaigns have defined my career in the Sports / Action space @ Nike + Teton Gravity Research, in the Outdoor industry @ Gerber Gear and the Tech world @ Meta.
My reputation while working for those best-in-class companies is the same I bring to Dirt Bag Agency: someone who always delivers. I do what I say I’m going to do and that work will be at the highest level. My experience is broad, giving me a great understanding of everything from new product development to retail displays, commerce enabled social content and developing large scale TV and OOH campaigns. I’ve managed P&L’s for 8-figure businesses, led day-to-day relationships with agency partners, been responsible for media budgets and social plans while leading marketing teams.
Perhaps my greatest attribute is my ability to take noisy and complex problems and identify what matters most and where to focus for success.
When I’m not getting sh*t done for my clients, I’m likely out playing in my epic backyard here in the Jackson Hole area. From lift served skiing to backcountry adventures, the winter is all about sliding around on the cold white stuff that this area is known for. During the warmer months, riding my mountain bike or hiking in Grand Teton National Park is where I most like to be in addition to spending time with my wife and Boston Terrier.
I’d be honored to work with your brand to deliver best-in-class marketing, meeting your goals while staying on budget and within your timeline.
The Dirt Bag Agency name is a response to the extremely expensive and high powered agencies I’ve worked with over the years. While composed of talented individuals who delivered great work, I was always struck by the high cost that working with these agencies came with. It seemed to me that the teams were often over-staffed while their offices were large and lavish.
Dirt Bag Agency is just me. I’ll pull in my network of photographers, graphic designers, filmers, editors, etc as needed. But day to day, it’s me and my nearly two decades of diverse experience partnering with you (and your team).
What’s With the Name?
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